BUILD SELL

Development moves commerce forward.
Commerce sharpens development.

WHAT WE DOSharing AI, putting it to work × Hands-on e-commerce & reuse operations

SCROLL

CommerceDevelopmentTwo flows, one continuous loop.

AT A GLANCEOur operations in brief

Our own media
AI technology media NODORI
Built in-house
Hub System business platform
Shipments per year
approx.5,000
Licensed
Secondhand dealer (Kyoto)
Founded
2018

Sharing what's happening in AI,
from where we build.

We run NODORI, a Japanese-language AI technology media. Every day it summarizes official announcements from AI companies in Japan and abroad, introduces notable open-source projects on GitHub, and publishes editorial features that compare and analyze multiple announcements. It is written for practitioners, by a team that builds with AI and uses it in its own sales operations.

Visit NODORI
Top page of the AI technology media NODORI (article images omitted)
nodori.jp top page, as of Oct 16, 2026 (article images omitted)

We build the tools
we work with.

From sourcing to sales, shipping and customer support. Hub System, our in-house platform, uses the SKU as its backbone to connect each item’s history with the work around it — and we keep improving it together with AI as we use it every day.

Talk to us about development
Hub SystemWorkflow illustration
A wristwatch linked to its product record
PRODUCT RECORD

ELL-001

Watch / Product record

Every step linked by SKU
  1. SourcingItem registered
  2. InspectionCondition recorded
  3. SalesListing synced
  4. ShippingTracking managed
  5. SupportHistory kept

Sample for illustration only. Not an actual admin screen or real transaction data.

01 / CONNECT

Connect items and history

Supplier, photos, sales channel, shipping. Scattered information, brought together into a single item history.

02 / UNDERSTAND

See where everything stands

Awaiting inspection, listing or shipment. Hand-offs between staff and open tasks, made visible.

03 / EVOLVE

Improve together with AI

AI helps draft item descriptions and replies. What we learn on the floor flows back into development, so the system keeps getting better.

SERVICE 01

AI, API and system development

We develop business systems that bring in AI and APIs, drawing on what we have learned building the tools we use ourselves.

SERVICE 02

Data collection and automation

We turn information gathering and repetitive routine work into systems, so people can spend their time on work that needs judgment.

SERVICE 03

Development and process improvement

Tell us about the challenges you face, and we will think together about what AI and development can do.

Putting AI to work,
and sharpening it in the field.

Our e-commerce and reuse business is where we use AI in real operations and keep improving it. The problems we run into in our day-to-day selling and purchasing operations become in-house development work, done together with AI, and refined in daily use.

  1. 01In daily operationsSpot what needs fixing
  2. 02AI & developmentTurn it into working tools
  3. 03Better operationsRefine them in daily use
  4. ↻Into the next saleFeed it back, and keep growing

E-COMMERCE & REUSE

Every item, handled with care
all the way to the customer.

Online sales, e-commerce operations and purchasing of pre-owned goods, centered on watches and hobby collectibles. We handle every step ourselves — purchasing and sourcing, inspection, photography, sales, shipping and customer support — and use AI in that daily work to keep refining how we operate.

What we sell and how
Inspecting the condition of an item with white gloves
Everything starts on the sales floor.

PRODUCT CATEGORIES

What we handle.

A selection of the categories we have handled.

A wristwatch we have handled
01Watches
Trading cards we have handled
02Trading cards
Character figures we have handled
03Hobby & collectibles
Silver accessories we have handled
04Jewelry & accessories
  1. Managing items on a shelf with a barcode scanner
    01Inventory
  2. Wrapping an item in cushioning and packing it into a box
    02Packing & shipping
  3. Answering customer messages on a laptop and smartphone
    03Customer support

SALES & DELIVERY

Selling and shipping, built on hands-on experience.

Through our own online sales, including e-commerce in Japan, we handle listing, inventory, orders, packing, shipping and customer support ourselves every day — and that experience shapes the systems we build. For each product and brand, we check the permitted sales regions, channel requirements and other conditions before we handle it.

Partnerships built
for the long term.

With manufacturers and wholesalers, we review product lines, trading terms and conditions of sale before we handle any item, and we value honest, long-term relationships. We also welcome inquiries about AI and system development and process improvement, grounded in our own sales operations.

About us.

From Kyoto, doing every job with care.

Company name
ELL JAPAN LLC
Japanese name
合同会社 ELL JAPAN
Address
5-8-2 Sagaradai, Kizugawa-shi, Kyoto 619-0223, Japan
Representative
Akira Okuda, Representative Member
Founded
August 20, 2018
Capital
JPY 1,000,000
Corporate number
8130003005629
Business
  • AI & development
    • Operating an AI technology media
    • AI/API and system development
    • data collection and business automation
    • web production
  • E-commerce & reuse
    • e-commerce operations and business support
    • e-commerce retail in Japan
    • purchasing of pre-owned goods (licensed secondhand dealer)
    • import/export
Secondhand dealer license
Kyoto Prefectural Public Safety Commission, License No. 612241730019

LET’S CREATE THE NEXT.

Let’s talk about
what comes next.

We welcome inquiries about development, products and business partnerships.

Our contact form is in Japanese, but please feel free to write your message in English.